Strategy

How companies can build a long-term strategy that will keep them secure.

Price wars are a fact of life, whether we're talking about the fast-paced world of knowledge products, the marketing of Internet appliances, or the staid,...

What you measure is what you get. Senior executives understand that their organization’s measurement system strongly affects the behavior of managers and employees. Executives also understand that traditional financial accounting measures like return-on-investment and earnings-per-share can give misleading signals for continuous improvement and innovation—activities today’s competitive environment demands. The traditional financial performance measures worked well […]

Create new markets for growth without destroying existing companies or jobs.

Today's dynamic markets and technologies have called into question the sustainability of competitive advantage. Under pressure to improve productivity,...

Leaders should focus less on automation and more on innovation.

Firms have never known more about their customers, but their innovation processes remain hit-or-miss. Why? According to Christensen and his coauthors,...

Diversify your product line. Stick to your knitting. Hire a professional manager. Watch fixed costs. Those are some of the suggestions that entrepreneurs...

There is an undeniable gap between what consumers say they want and what they are actually putting in their baskets.

No researcher has explored the earliest period of a business’s development in detail—until now.

Web3 is being touted as the future of the internet. The vision for this new, blockchain-based web includes cryptocurrencies, NFTs, DAOs, decentralized...

In the past decade, the author has watched more than 100 companies try to remake themselves into better competitors. Their efforts have gone under many...

Strategies to help companies mitigate the legal risk and ensure they're in compliance with the law.

How to overcome the limitations of our self-serving biases.

They don’t make plans; they don’t solve problems; they don’t even organize people. What leaders really do is prepare organizations for change and help them cope as they struggle through it.

A well-conceived business plan is essential to the success of an enterprise. Whether you are starting up a venture, seeking additional capital for an...

For the past 20 years, the theory of disruptive innovation has been enormously influential in business circles and a powerful tool for predicting which...

In a volatile world, think of your strategy as a portfolio of options, not a roadmap.

Snowden and Boone have formed a new perspective on leadership and decision making that's based on complexity science. The result is the Cynefin framework,...

To meet the challenges of a complex world, strategic planners need to understand the differences between the four elements of VUCA--volatility, uncertainty,...